Congratulations, Hayley

Can children resist the subconscious advertising allure of Cheryl Cole?

As the project draws to a close in October, Hayley Gilman, one of our sessional Research Assistants, has started her PhD this week in the School of Psychology at Keele University.

Her title is “The effects of advertising on children’s implicit and explicit brand attitudes and judgments”. The work follows directly from Hayley’s research for her MSc degree, which you can read more about here. We wish her all the best with her studies.

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